New Trends In Online Coupons

Emerging Trend: Coupons, the golden oldie of marketing strategies, are showing strong growth again, according to cityrewardsnetwork.

Why: "Coupons are a staple in the marketing world," notes Cityrewardsnetwork, "and while the economy is picking up, people are still cautious about spending. Research from The Promotion Marketing Association has also given coupons a boost, concluding that coupons promote new product use and are likely to stimulate purchases, all other factors (price/quality) being equal.

Opportunities: Coupons help cut through product clutter, notes cityrewardsnetwork. "Today there's so much competition--you go into the store, and there are six types of ketchup. Coupons can help shift the consumer over to your brand." Long a component of packaged goods promotions (which generated a total of 248 billion coupons in 2002) coupons are now surfacing in non-traditional markets, like restaurants, and non-traditional channels, like the Internet. "Marketers are working to increase their range, and get away from the same old newspaper inserts," says cityrewardsnetwork. Online coupon sites like cityrewardsnetwork and swfloridarewards.com, will reap the benefits of more marketers using online coupons, and consumers' growing familiarity with them.

Challenges: This is especially important because of coupons' downside. Free-standing inserts, in which they are commonly found, have a high discard rate, and some consumers view coupons as a sign that the product is down-market if it is not a familiar brand.

Types of Coupons

There are primarily three different types of coupons that can be used at the grocery store, restaurants and service businesses.

Manufacturer Coupons

These can be found in national coupon inserts in newspapers, online,direct-mailers, magazines, package inserts, online, through surveys, mail-in forms, and often accompany samples that you receive in the mail. Usually the manufacturer will pay the face value of the coupon directly to the store.

Retailer Coupons

These are coupons that retailers will post in their store newspaper ads, online, through direct mail, or in local newsletters (subdivision or area newsletters). Usually the manufacturer offers an advertising allowance to the store to cover the expense of the advertisement and mailing fee.

Online Printable Coupons

Often manufacturers and grocery stores, restaurants and service businesses will have coupons listed on their Web sites which can be printed and used in stores. Or you can check on line giants like city rewards network or sw florida rewards.com to get your downloadable tamper resistant coupons for all you local busineses. in cities all over america and even in cities like Naples,Fort Myers,Bonita Springs, Estero, Cape Coral, Port Charlotte and Punta Gorda and Marco Island.

Down load coupons to help Red Cross charity

Sw Florida Media Group

Now adds to it SW Florida rewards Web site a way to down load coupons and print off contact and address to send donations to help the Red Cross.

Donate Money to American Red Cross of Lee County

The American Red Cross of Lee County relies heavily on the private contributions of individuals and businesses. We are proudly a United Way Agency, receiving 10% of our funding from our local United Way. However, the remaining 90% is generated through private donations, foundations and grants, revenue from our health and safety programs and some special events. We are not a government-funded agency; we are responsible for raising 100% of our operational budget each year

Phone with a Credit Card:
Call 239-278-3401 between 8:30 a.m. - 4:30 p.m. weekdays, or leave a message after hours and we'll return your call the following business day.

By Mail with Check or Money Order:
Make your check or money order payable to the American Red Cross of Lee County and mail to: American Red Cross of Lee County
6310 Techster Blvd. Suite 7
Fort Myers, Florida 33966

Down load coupons to help Charity

SW Florida Media Group working to bring awareness of charitys through coupons downloaded from swfloridarewards.com with contact info and mailing address to make donations to worthy causes.

K.I.D.S. is a global charity of leading retailers, manufacturers, and licensors of children's and youth products, in partnership with major foundations, committed to helping improve the lives of children and their families who are ill, living in poverty, or are the victims of natural disasters.

K.I.D.S.' range and impact is reflected in the different types of needs that we address. While other organizations focus on one type of need, we pride ourselves in reaching and touching the hearts and minds of a diverse group of children and youth.

• Children of Incarcerated Parents
• Homeless Children
• Children in Foster Care
• Victims of Natural Disasters
• Literacy Programs for Children
• Children with Illness
• Families In Need

Kids in Distressed Situations, Inc. • 350 Fifth Avenue, Suite 3801 • New York, NY 10118
212.279.5493 (v) • 212.279.5917 (f) www.kidsdonations.org

Vinny's Caribbean Restaurant Fort Myers FL

Vinny's Caribbean food Restaurant includes all of your favorites…seafood, chicken and steak…prepared with the flavorful and colorful ingredients of the islands and a coupon to boot. Some popular dishes are coconut shrimp, jerk chicken pasta, chicken kabobs, ribs with guava BBQ sauce and Key Lime Pie. Origins of Vinny's Caribbean Food plays a central role Vinny's life and traditions in the islands he lived on. Cooks spend days preparing menu offerings for holidays, festivals, and special family gatherings. The cuisine of the Caribbean is like a cultural patchwork quilt. Each “patch” or dish represents the plentiful bounty of the islands' lush tropical vegetation, combined with the one or more diverse groups of people that have lived there, including the original Carib and Arawak Indians, followed by the Spanish, British, French, and Dutch settlers, as well as Africans, who have had a profound influence on the food and cultural traditions of the islands. Later followed Indian and Chinese settlers, and travelers from the United States. Come and Experience Vinny's way of showing you real caribbean cuisine. Come and experience the food and use the coupon to get a free appetizer with your entree.

Coupon Redemption

It is a common misconception that only lower income shoppers use coupons to save money.. In fact, a recent survey by City Rewards Network revealed that 75 percent of customers in all income brackets use coupons sometimes and the highest rate of coupon clippers have an income of $25,000 - $50,000. Service and Restaurant coupons are some of the most redeemed coupons.

• Three out of four shoppers use coupons sometimes.
• Five people say they always use coupons.
• Three of five say they sometimes use coupons.
• One of five shoppers rarely use coupons.

The report said that 82.9 percent of people in the $25,000 - $50,000 income range used coupons, the highest usage of any income group. Consumers are not using coupons as much as they did a few years ago. According city rewards network, manufacturer distribution of coupons has held relatively steady for the past five years, while consumer redemption has decreased.

"Redemption, looking at it from a total volume perspective, is down compared to both five and 10 years ago, but as a marketer's tool, it continues to be effective,"

Between 1998 and 2002, some 248 billion to 256 billion coupons were printed in newspapers in the United States, however during that same time frame redemption of those coupons dropped from 4.8 billion to 3.8 billion.

who uses coupons?

Percentage of People Who Use Coupons
Overall: 77.3%Females: 85.3%Males: 68.6%
Age, Income and Percentage of UsageAge - % Using Coupons - Income - % Using Coupons18-24 - 69.7% - Under- $25,00 - 72.2%25-34 - 78.2% - $25,000 - $50,000 - 78.9%35-44 - 81.5% - $50,000 - $76,000 - 81.7%45-54 - 79.0% - $75,000 + --------- 77.6%55-64 - 80.6%65+ --- 72.0%
Education Level High School 73.2%Some College/Graduate 80.1%Post Graduate 79.8%
Coupon Use by Geographic RegionNew England 82%East Central 81.2%West Central 82.1%Southeast 76.2%Middle Atlantic 75.4%Pacific 73.5%West Central 82.1%
Coupon Industry Statistics
Number Distributed1999: 307 billion2000: 330 billion Number Redeemed1999: 4.7 Billion2000: 4.5 Billion
Where Coupons Were DistributedFreestanding Insert 75.9%In-ad 14.2%Direct Mail 1.1%In-Pack 1%Handout 1%On-Pack .8%Electronic Checkout .7%Instant Redeemable .5%Electronic Shelf .5%Internet .1%
Total Expenditure by Marketers1999: $6.2 Billion2000: $3.2 Billion
Consumer Savings1999: $3.6 Billion2000: $3.6 Billion
Where Coupons are UsedGrocery Stores 74%Mass Merchandisers 53.2%Drug Stores 51.7%
Average Expiration Period1999: 3.1 Months2000: 3.4 Months
Average Coupon Face Value1999: 66 Cents2000: 71 Cents

Coupon Websites Now Available

Printable Restaurant and Service Coupons on Cityrewardsnetwork.com Websites Now Available!
Cityrewards Network, a network of online coupon sites, announced it has created an online version of the most comprehensive selection of coupons from consumer packaged goods companies. swfloridarewards puts valuable coupons at Florida's consumer's fingertips through its Website and features coupons from several of the world's best known consumer brands.
"Until now, consumer brands have been struggling with the best way to offer coupons over the Internet and, in particular, how to allow consumers to find coupons online, cityrewardsnetwork is an online coupon solution that gives all businesses a secure way to deliver coupons to millions of online consumers via bestcitydining Web sites, an already familiar destination Web site."

Calling the Experts on Mobile Couponing

The potential of mobile marketing continues to excite the pulse and dominate the discussion of marketers worldwide. Cityrewardsnetwork and swfloridarewards now taking florida into the digital divide. While there have been several developments that highlight the promotional potential of this medium that can be viewed at swfloridarewards.com, some key questions remain for mobile couponing. Like will the older generation use this new concept?To try and explore these issues, bestcitydining.com posed questions to the public about mobile marketing and have received a great response. Since the study they have moved fast to demonstrate allot of the new ideas as fast as possible.

Florida Coupons on Your Computer

Reach new customers on Best City Dining and city rewards network Local customers are already searching for the products and services you offer on Best sw florida dining.com and Sw Florida Rewards. Why not make it easy for them to find you on on a dining search and on
Works great for businesses of any size Whether you run a single dentist's office or dozens of coffee shops, manage all your listings from a single account.
Update your listing at any time Use the Your Dining and Back office to edit your listing whenever and however you like.
Catch their eye with printable coupons on swfloridarewards.com printable coupons are a great and easy way to bring in more business. You decide what your coupons should say, then customers print them out and bring them to your store.

Eagle Nest Cafe & Lounge in the Embassy suites

Eagle Nest Cafe & Lounge in the Embassy suites offers a great coupon on swfloridarewards A rich mixture of friendly atmosphere, casual dining, and exceptional cuisine is what you will find at The Eagles Nest American Bistro in Estero FL. Eagles Nest American Bistro celebrates the continuous infusion of cultures in the American dining experience. We invite you in to kick back and enjoy this cornucopia of diversity blended with traditional down-home American cooking. Following your delicious dining experience, feel free to enjoy a cocktail, dinner or come and join us for our Sunday Buffet, every Sunday from 10am until 2pm. Select from tables of our delicious pancakes, French toast, eggs, bacon, sausages, and much, much more. Experience the ultimate Banquet, Wedding reception or corporate function. Eagles Nest Cafe in Estero FL will make your most special occasion simply superb. Eagles Nest can accommodate intimate banquets of 30 people to grand occasions of 200 people. accommodations, tables topped with crisp white linen, and of course the best personalized service. Your surroundings will be exquisite, your service exceptional and your guests will be impressed.

Florida unique web-based coupon service

swfloridarewards is the web's premier discount service. When you check on a daily basis, you can instantly put the vast buying power of millions of members of city rewards network to work for you. You can save money on the goods and services you buy everyday, right in your own hometown, and all across the United States.

The unique web-based coupon service allows you to down load coupons where you live (or where you are planning to travel) and find all kinds of discounts like:

-Restaurant Coupons -- for great Buy-1 Get-1 Deals at over 44,000 participating restaurants nationwide.

-Discounted Attraction Tickets -- for many participating popular theme parks, zoos, aquariums, museums, more.

The swfloridarewards program is especially handy for those people who shop often, due to the extensive database of thousands of participating national chains stores and local shops within the cityrewards network. You'll find shopping coupons from local service providers like car repair shops, pet stores, and dry cleaners to national chains like department stores, vision centers, electronics stores, sporting equipment stores, and much, much more.

Next time you plan to run errands around your town or visit a shopping mall, be sure to log onto swfloridarewards.com before you go. You'll be able to print out coupons for all types of stores and save up to 50%!

Download Your Coupons to Cell Phone

You can download coupons to your cell phone

Food – Realizing that most people don't take the time to clip coupons, Local businesses and restaurants will be offering coupons that can be downloaded directly to a cell phone. Once on the phone, the consumer only has to show the screen or reveal the password to the cashier to receive the discounted price .

food, fast food, coupons, restaurants

Zoe's in Naples FL

Zoe's: "I'll be back" Orlando Oct 2006

My recent Sunday evening at Zoe's was quite enjoyable. I discovered them on bestnaplesdining.com and was able to down load a coupon from the site swfloridarewards.com. Traveling with family, I elected to sit at the outdoor seating on 5th Ave Naples and we discovered the 30 up-label wines available from the cruvinet. It was quite a surprise to find such labels as Chateau Leoville, Williams Selyem, Opus, Paul Hobbs, Patz & Hall and Lewis Cellars and The bartender was very knowledgeable about his offerings. The duck pate and scallop salad "tapas" were delicious. The portions were large and the presentations were very good. my experience was the bar and the outside dining was great, but I will be back. (Orlando)

Azucar Restaurant & Bakery Coupon

Get a Coupon at one of the best Cuban Restaurants in Cape Coral, FL. A mix of many cultures, this lively fine dining Latin restaurant is located in Cape Coral. Azucar is a romantic place to dine.Cuban and Latin Restaurant and Bakery offers the finest Latin food and fresh seafood in the Cape Coral and LEE County areas. Our full-service Latin restaurant features gourmet chefs and a trained, courteous staff. We supply a wide menu selection for you to choose from, including chicken, beef, pork, and fresh seafood dishes, and all of our meals are served with rice and beans. For your satisfaction, our family-owned-and-operated restaurant has an elegant atmosphere with lots of space to accommodate your family. Whether you are in the mood for fresh seafood, nachos, salads, or Paltains, you can count on us to provide you with a dining experience you won't soon forget. Download a coupon from swfloridarewards.com Contact us for more details!

Utopia Nails And Tan New North Naples Location

Utopia Nails and Tan has opened up the second location in north naples. They have put four Florida coupons that the public is sure to find and use. Nails,Tanning and facials. Check your local swfloridarewards.com part of cityrewardsnetwork.com

ALL TUNE and LUBE Joins sw florida rewards!

One of our best auto service companies join with swfloridarewards to offer the public online down loadable coupons to sw florida residents. Check weekly to see what savings you can find on swfloridarewards.com for your next oil change or maintenance need right here in fort myers at it two locations.

Going Green with Coupons

Many sites offer online coupons: swfloridarewards.com, and cityrewardsnetwork.com. These were spam- and virus-free sites that offer a wide variety of coupons from many different Local Businesses. These sites need to be checked on a weekly basis. Coupons and offers are changed on a weekly basis so don't forget to keep yourself apprised of all of the discounts that you can take advantage of.
The advantages of printing coupons online are:
cutting down on paper waste
allows for the picking and choosing of only those businesses you use! No more carrying around useless coupons.
most sites alert you to additional weekly coupons added or changes in Businesses coupons that they currently are carrying
With news updated around-the-clock online, it only makes sense that you search the Web for coupons and discounts. Just add your most visited coupon websites to your Favorites and shop, shop, shop. and eat, eat, eat at your restaurant