Coupon Comments!

I thought I would post some e mails I received from other coupon people.
Years ago, I clipped coupons. I'd gleefully stuff them into my coupon envelope, thinking how much money I'd save next time I went to the store. But what I discovered is that 99.9% of the coupons stayed in that envelope. Why? Because a) the products that were being promoted were not ones I usually buy or even wanted to buy (i.e. they were unhealthy, didn't taste good, etc.); or b) the savings were illusory (i.e. I was getting 20% of a product that had been marked up 20%).

Since then, I've put more effort into just finding stores that carry the lowest prices on things I actually want. Because when you think about it, why would a store or manufacturer keep issuing coupons week in and week out if the practice didn't ultimately INCREASE their profits?

Comment Two

Coupons have the magic power of making me spend more money than I otherwise would. If I receive a coupon that gives me say 20% off all of my purchases at a particular store, then I immediately head over there and buy something(s)More than I expected. My point being that if the coupon had never showed up, I would never have gone into that store and spent money. Instead of saving me 20%, it's costing me the price of the items less 20%.